Don’t pay more for a new TV. Here is when prices will fall

Looking to buy a new TV, but want to nab the best price possible? Sit back, the next best time to purchase is fast approaching. Prices for screens big and small, and pretty all other electronics follow a predictable, annual cycle, and knowing that cycle can save you some money.

As we welcome the rituals of fall, kids are back to in-person learning, stadiums are at full capacity and families gather in living rooms to root for their favorite teams. In the tech world, fall signals the start of TV bargain hunting.

Are you looking forward to buy a new TV, but want the best price possible? Don’t worry, the next best time to purchase is approaching. The next best time to buy a new TV will be this fall and holiday season.

New TVs are usually announced in January and go on sale in the spring. This means that major price drops don’t start until later in the year in the lead-up to Black Friday and Cyber Monday, when discounts are often at their largest

Prices for both big and small screens follow a regular annual cycle, and knowing that cycle can save you some money or at least anxiety about getting ripped off. Here’s the pattern: New TVs are announced at CES in January. Current model year TVs start shipping in the spring and summer, and that’s when they’re at their most expensive.

Black Friday Deals and Some More …

The biggest price cuts typically hit during the fall and leading up to the holidays, however. Black Friday and Cyber Monday often have the best TV sales, on both cheap doorbuster models as well as the best TVs, and those prices can often be had throughout December and the holidays.

If you’ve already picked out the TV you want, now is the time to start scrutinizing prices as we head into the holiday shopping season. If you haven’t looked for a new TV in a while, however, you may find yourself overwhelmed when the price fall season is already here with us.

 Check out the quality of the TVs and have time to window shop, as you prepare yourself for the grand sale of the year. Before you start shopping, do your research to determine some top contenders for the model you’d like to purchase. By being flexible on the exact model, you’ll be more likely to save money.



Black Friday and Cyber Monday bring big TV deals and have become some of the biggest shopping days of the year for both online and brick-and-mortar stores. While Black Friday used to feature one-day sales, in recent years it has turned into a week-long shopping extravaganza, with retailers dropping discounts both before and after the actual date.

All the deals are often announced in advance, so you can plan your shopping accordingly in order to get the lowest price on the model you have your eye on. There could be special hours for mass sale with very high discount rates or particular days as well. Most retailers aim at clearing stock before arrival of the new tv models hence, the massive sale.

However, there is a chance that Black Friday discounts might not be as generous this year compared to the previous year. That’s because pandemic-related manufacturing disruptions have caused across-the-board price hikes throughout the consumer electronics market.

It’s possible that TV prices won’t fall as much as in the past, even throughout the holiday shopping period. Conversely, manufacturers may try to counter these increases with Black Friday discounts steep enough to render the price hikes negligible.

So, should you get a new TV?

Here is what to consider:

Get a new TV now if:

  • Your current TV is having issues, or is too old to connect to a streaming service like Netflix.
  • You’re willing to buy from a place that has a price-match policy, in case there’s a sale.
  • You want something bigger than what you have now.

Don’t get a TV now if:

  • Your current TV works fine.
  • There’s literally anything else you need or want to spend money on.

Shop at the right time, for big savings

So, when is the best time to buy a new TV? It’s not as easy to say “when it’s cheapest” because that’s often when new models are right around the corner. Plus, the cheapest TV might not be the best value. More in formation will still be given for the same and keep you posted at all times.

Digital Weekly